OctopusPro allows you to edit and customize your settings by editing your customer portal’s URL, you can integrate with Google, improving the quality and quantity of your customer portal traffic from search engines by enhancing your SEO, and other options that will be displayed to your customers on the customer portal.
Go to Settings > Customer Portal > General Settings
Table of Contents
- Portal URL
- Customer portal language
- Booking Disclaimer
- Homepage promotions
- Search Engine Optimization (SEO)
- Google Analytics
- Google Adwords
- Facebook Pixel
- Payment Methods
Your customers’ portal URL can be customized and white-labeled to suit your business. You can edit the portal username part of the URL to something suitable for your business branding. You can also edit the domain name in the URL. Customize your portal URL to increase your company’s online presence and make your brand look more professional. It makes you easily findable and allows you to distinguish yourself from someone with the same name as your brand.
Go to Settings > Customer Portal > General Settings. You will be redirected to the customer portal general settings page.
For more information visit Portal URL
Customer portal language
OctopusPro allows your customers to select their preferred language on the customer portal, they can choose the languages that you enabled in your settings. Your customers will be able to choose a language from the list of your active languages while browsing through your portal.
For more information visit Customer portal language
The booking disclaimer is a statement for your customers to see on the booking overview before confirming the booking. It enables you to give your customers a brief about everything related to your booking. A booking disclaimer can include policies, booking processes, payment terms, travel conditions, booking timeline, or any special condition your customers need to be informed about before placing the booking.
For more information visit Booking Disclaimer
– You can create new promotions to maintain your current customers’ base loyalty and attract new customers.
– Offering a discount, coupons or vouchers will draw customers to check your services and make a purchase, increasing your sales and your customers base.
– When you create promotions that help increase your customers base, you also enhance your brand awareness.
To add a promotion to your homepage, Enable the related toggle via navigating to Settings> Customer portal> Homepage promotions as displayed below:
For more information visit Homepage Promotions
Search Engine Optimization (SEO)
OctopusPro allows you to optimize your customer portal so it appears at the top of the search pages in the different search engines. This improves the quality and quantity of website traffic to your customer portal from search engines.
To add a meta title to your customer portal, navigate to Settings > Customer portal > General settings. Scroll down to Search Engine Optimization (SEO). There will be a field titled Page meta title that you can fill:
For more information visit Search Engine Optimization
Google Analytics is an analytics tool that gives you an extremely in-depth look at your website performance. It provides you with insights about your website visitors and their behavior on the site. You can get real-time visitors data, including the number of visitors, their location, how they got to your website, what page they are on, and much more. This way you can set goals for your website and optimize it according to real metrics.
Navigate to Settings > Customer portal > General settings. Scroll down to Google Analytics.
For more information visit Google Analytics
Google Ads is Google’s online advertising program where you can create online ads to reach people exactly when they’re interested in the products and services that you offer. It is a Google product that you can use to promote your business, help sell products or services, and increase traffic to your website. Google also allows you to track your conversions by using global site tags and event snippet. To learn more about Google Ads and how it works, click here.
Global site tag
The global site tag should be placed on all pages of your customer portal. While this might not be an easy task for you, OctopusPro facilitates adding the code to all your customer portal pages automatically by following the below steps:
Go to Settings > Customer Portal > General Settings, and scroll down to Google ads. Copy and paste your global site tag code into the text box provided.
For website conversion tracking to work, the event snippet should be installed on the conversion page itself. OctopusPro automatically adds the code to your customer portal booking confirmation page. However, if you wish to measure your conversion rate in another way, contact our support team.
Go to Settings > Customer Portal > General Settings, and scroll down to Google ads. Copy and paste your event snippet code into the text box provided.
For more information visit Google Adwords
The Facebook Pixel is a piece of code you can add to your website that lets you measure, optimize and build audiences for your advertising campaigns. This tool is crucial if you are using Facebook ads to market your business. It lets you measure the traffic and conversion rate you acquired from your Facebook Ads.
OctopusPro allows you to add your Facebook pixel base code (what you see when you create your pixel) to your customer portal.
To do so, navigate to Settings > Customer portal > General settings. Scroll down to Facebook pixel.
Add your Facebook pixel base code in the text box:
For more information visit Facebook Pixel
OctopusPro gives you the opportunity to choose your payment types that your customers can pay accordingly. It gives your customers several options to choose from as they can pay by cash, bank transfer, cheque, and other options that you can manage to add to your system and activate it to be displayed in the customer portal while your customers are checking out with their booking.
To control the payments displayed on your customer portal, go to Settings > Customer Portal > General Settings. You will be redirected to the general settings page and the payment methods flag will be at the bottom of the page.
You can choose your payment type that will be displayed to your customers while placing a booking through your customer portal. According to how it fits your business, you can enable your preferred payment by switching the toggle button, the payments included will be the ones that you have already added to your business.
For more information visit Payment Methods